Revolution Tour in Berlin

Revolution Tour: BORA in the air in Berlin

BORA in the air

The television tower, the Spree and, hovering above it, the glazed BORA kitchen: tourists on the many ships and along the river banks were treated to an impressive sight as Berlin gained a new tourist attraction for just two days. The BORA Revolution Tour stopped in the German capital and invited distribution partners, architects and end customers to this extra special product experience.

Each hour, a crane securely hoisted the BORA Cube up to 30 metres into the air. On board was a kitchen equipped with all three BORA systems, a BORA chef and, of course, the guests. Quiet and effective extraction, simple cleaning and a fun cooking experience are all possible with the BORA Professional 2.0, Classic and Basic systems – however extraordinary the location. The views over the cooktop were simply spectacular, especially in the evening.

In line with BORA’s commitment to the world of cycling, the route of the ‘Velothon’ bike race, open to cyclists of all abilities, passed directly by the BORA Revolution Tour setup. A group of BORA distribution partners took part in the race, all dressed in BORA - hansgrohe kit, and enjoyed a tasty meal afterwards to replenish their energy reserves.

Next stop Düsseldorf, ‘Grand Départ’ location for the Tour de France 2017.

Revolution Tour in Berlin
date: 17 to 18 June 2017
venue: Berlin
participant: BORA retail partners, end customers, architects