Red Dot Award
With the Red Dot Award Product Design 2019 the two new product developments, BORA Classic 2.0 and BORA Pure, snatched up the coveted award immediately at market launch. The Red Dot Award: Product Design is one of the biggest design competitions worldwide. In 2019, designers and manufacturers from 55 countries entered more than 5,500 products for the award. The international jury, made up of experienced experts from different specialist areas, has been gathering for over 60 years to find the best, most revolutionary product designs.