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BORA Pure Family: The original gets a facelift

09.2025

A cooktop extractor, a BORA. The brand name has become synonymous with the category of appliances that BORA established almost 20 years ago as an alternative to extractor hoods. The compact systems from BORA have always been called “Pure” in reference to their fresh air results. For cabinets between 60 and 90 cm, the compact cooktop extractor systems from the successful Pure family fit into any size of kitchen. BORA is now launching a facelift of the original with additional features for contemporary cooking pleasure.

 

At a glance: What's new?

1. The surface. Appliances that were previously available with a high-gloss glass ceramic finish can now also be selected with a matt black finish. The deep black surface of the Schott glass allows the LEDs to shine with impressive clarity, while the velvety texture conceals fingerprints and scratches like no other.

 

2. The control system. The previously monochrome digital touch panel now features context-sensitive colour changes to make the hob easier to use. Well thought-out and centrally located at the front of the cooktop, the control system leaves plenty of room to make the individual cooking zones as large as possible. The multi-coloured sControl+ unit now provides a clearer overview in all BORA Pure systems: white for function settings, red for all heat applications and blue for fresh air. The three-coloured slider was introduced in 2024 with the BORA X Pure hob, the widest hob in the BORA Pure family (for cabinets of 90 cm). Now S Pure (for 60 cm cabinets), M Pure and Pure (both for 80 cm cabinets) are following suit with the same intuitive operating logic.

 

3. The air inlet nozzle. A small but important detail for the powerful extraction of cooking odours is the air inlet nozzle. The newly designed inlet nozzle of the facelift is easily removable thanks to a tilt mechanism and, as before, can be cleaned in the dishwasher together with the grease filter. Unlike many other manufacturers, the BORA compact systems feature a round inlet nozzle. This ensures the shortest possible distance between the extractor and the pot on each cooking zone.

 

4. Connectivity and Assist functions. The sControl+ control system expands the range of functions offered by the four compact cooking systems and brings further benefits for digital users. Firstly, the BORA Connect button connects the cooktop to the BORA Joy app, making it easy to link online recipes to the BORA product at home.
Secondly, it supports a significant change from previous models: the integration of BORA Assist. The Assist functions support the user in cooking processes such as steaming potatoes, frying eggs, cooking pasta or melting chocolate, and ensure successful cooking results through variable power supply. In contrast to fixed power levels with a specific power value, users can now set the target temperature on the app: instead of overheating a pan with constant power, as was previously the case, the “fry” Assist function heats the grill pan precisely and emits an acoustic signal when the target temperature is reached and the food can be placed in the pan. This is gentle on materials and food, efficient and user-friendly.
The “boil” assist function is also well thought out. Once activated on the hob or in the app, the hob extractor system detects when the water in the pot is boiling and switches off the heat after an acoustic signal. Who needs a kettle on the worktop anymore?

 

Small floor plan? No problem.

With a width of 58 cm, BORA S Pure is the ideal cooktop extractor system for smaller kitchens, under which an oven with guided convection can also be installed without an intermediate plate. The asymmetrically arranged cooktop features both the ‘fry’ and ‘coffee’ assist functions. What makes the appliance so versatile for use in narrow 60 cm cabinets is the new surface induction of the two right-hand cooktops, which can be connected using the bridge function, allowing large pots and roasting pans.

 

Barbecuing à la Tepan

Speaking of surface induction. With the bridge function, users of S Pure and M Pure get a feature that should not be underestimated, delivered virtually free: by connecting the two surface induction fields, it now enables indoor barbecuing with the BORA grill pan, much like a Tepan grill. The simple equation is: BORA Pure surface induction with bridge function + BORA grill pan = grilling pleasure à la Tepan.

An important criterion for fresh air, especially when barbecuing, is certainly the performance of the activated charcoal filter. To mark the facelift of the hobs from the PURE family, BORA is launching a new, more powerful generation of odour filters, thereby emphasising one of its central corporate themes, fresh air, in its end customer communications.

 

Fresh air starts with the filter

The display on BORA Pure systems indicates when the recommended operating time is almost up. This allows users to reorder the new high-performance BORA eSwap Plus activated charcoal odour filter, which is included in the scope of delivery, from the BORA online shop before they get ‘nose-blind’ and become accustomed to more odours when cooking. Its 150 operating hours correspond to a filter replacement interval of approximately one year for intensive cooking. Thanks to the patented BORA filter replacement system, which allows the filter to be replaced from above through the air inlet, the replacement is completed in a matter of seconds.

 

BORA Pure Family

Additional features such as the smart cleaning lock, the timer display accurate to the second and the compact installation height of less than 20 cm are all points in favour of choosing a BORA Pure cooktop extractor system. This is exactly what BORA CEO Willi Bruckbauer has in mind for end customers: ‘Innovative operating functions make cooking an even more enjoyable experience. Because we focus on the user, we have now added a whole host of features to the appliances in the BORA Pure family. It was important to me that this facelift would enable us to offer the ideal BORA Pure system for every lifestyle and every kitchen when purchasing a new kitchen.’

 

The BORA Pure family consists of four compact systems of different sizes, each with four cooking zones, which are optimally positioned around the central round inlet nozzle. BORA X Pure was launched with the new features in the last product launch, and now the three other compact cooktop extractor systems are also available with the update. From the start of delivery, all appliances will be equipped with the new powerful BORA eSwap Plus activated carbon odour filter for permanently fresh air.

Til bedriften
BORA utvikler og produserer innovative, førsteklasses integrerte hvitevarer og kjøkkenutstyr med høy designstandard. Det tysk-østerrikske konsernet posisjonerer sin portefølje internasjonalt med påstanden «More than cooking». Siden Willi Bruckbauer grunnla BORA i 2007, har selskapet hatt ambisjoner om å sette spørsmålstegn ved det velkjente. Oppdraget: Vi revolusjonerer kjøkkenet som oppholdsrom. Med enestående produkter som gir unike opplevelser.
 
Alt begynte med de innovative avtrekkssystemene, som takket være intelligent teknologi trekker matosen nedover, og som stadig blir forbedret med BORA sine egne standarder for perfeksjon. Produktporteføljen ble utvidet med damp- og stekesystemene, deretter med kjøle- og frysesystemene, samt rengjørings- og spylesystemene. Det arbeides fortløpende på sortimentet og Live Experience for å kunne tilby BORA fans og kunder den beste matlagingsopplevelsen også i fremtiden. Produkter fra BORA utmerker seg med høyeste ytelse, enkel rengjøring og enkel betjening. Takket være det tidløse designet, føyer de seg inn i ethvert kjøkken uten problemer og sørger for frisk luft og fri sikt i kjøkkenet som oppholdsrom.
 
BORA har over 750 ansatte verden over, særlig ved avdelingene i Raubling, Niederndorf og Sydney, samt ved hovedbutikken Flagship Store i Herford. BORA produkter blir solgt i over 40 land over hele verden. BORA konsernet er en prisbelønt, attraktiv arbeidsgiver som har vunnet en rekke store internasjonale designpriser for sine produkter.
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