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BORA Classic 2.0 and BORA Pure receive the Good Design Award

01.2020

Raubling. BORA Lüftungstechnik GmbH, a manufacturer of innovative cooktop extractors, is positively reflecting on a very successful year in 2019. The product launch of BORA Classic 2.0 and BORA Pure unleashed a new wave of success. One coveted award after the other followed, among them the internationally acclaimed Good Design Award 2019. Initiated by Eero Saarinen and Charles and Ray Eames among others, this is the world’s oldest and most prestigious award programme for design excellence and innovation. 

 

“It is a great honour to have received the Good Design Award. It shows our ability to impress through great design innovation and make our mark in the competitive international market. We regard the award as a form of recognition of both our outstanding design expertise and our successful expansion to as many as 60 countries”, states BORA founder Willi Bruckbauer. 

 

About the award organisers

 

Every year since 1950, the award has recognised pioneering industrial products designed and manufactured all over the world. It honours achievements with regard to quality design, function and aesthetics that go beyond the standards of ordinary products. It is presented by the Chicago Athenaeum Museum of Architecture and Design in cooperation with the European Centre for Architecture, Art, Design and Urban Studies. Regarded as an international trademark for innovative design, the award aims to both acknowledge and sharpen the awareness of contemporary design.

About the company
BORA develops and produces innovative premium built-in kitchen appliances with impressive design standards. The German-Austrian company group positions its portfolio internationally with the claim ‘More than cooking’. Since Willi Bruckbauer founded BORA in 2007, the company has been committed to questioning the ordinary. The mission: we are revolutionising the kitchen as a living space. With extraordinary products for extraordinary experiences.
 
The story began with the innovative cooktop extractor systems, which use intelligent technology to draw cooking vapours downwards and are continually evolving thanks to BORA’s own drive for perfection. The product portfolio has since been expanded to include steam cooking and baking systems, followed by refrigeration and freezing systems as well as cleaning and washing-up systems. The product ranges and live experiences undergo ongoing development to ensure that BORA fans and customers can continue to enjoy the very best cooking experiences. BORA products are characterised by outstanding performance, simple cleaning and simple operation. Thanks to their timeless design, they fit perfectly into any kitchen, where they provide fresh air and a clear view.
 
BORA employs over 750 people worldwide, primarily at its sites in Raubling, Niederndorf and Sydney as well as in its Flagship Store in Herford. The company sells its products in more than 40 countries all over the world. The BORA company group is an attractive, multi-award-winning employer whose products have received multiple internationally renowned design awards.
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