Products

Plus X Award 2017 for the new BORA Professional

04.2017

Plus X innovation award for the new BORA Professional: ‘Best Product of the Year 2017’

Raubling/Cologne. BORA Lüftungstechnik GmbH, manufacturer of innovative cooktop extractors, has received the “Best Product of the Year 2017” seal of quality for its new BORA Professional cooktop extractor.The world’s biggest Plus X innovation award for technology, sports and lifestyle is awarded to products with respect to innovation, quality, design and user-friendliness.The company is receiving the prize for the third time.

“We are pleased that our products have been honoured once again.The quality seal shows that our claim to quality and design speaks for itself, as does our continuous innovation.Our aim is to continue to develop future-oriented products,” explained BORA founder Willi Bruckbauer.BORA Basic won the important prize back in 2013, followed by BORA Basic with surface induction in 2015/2016 and now the new BORA Professional in 2017.

Just recently, the new BORA Professional received the Red Dot Award “Best of the Best 2017“ for Product Design.The system not only features intelligent navigation and an electric cooktop extractor which communicates with the cooktop, it is a genuine, modular, high-end system with above-average sized cooking zones.BORA has also created a world’s first for modular cooktops in the shape of a plug & play solution which can also be used in free-standing worktops.

About the Plus X Award:

With a panel of international and independent judges from 27 sectors, 22 expert strategic partners and more than 600 international participating brands, the Plus X Award is currently the world’s biggest innovation award for the fields of technology, sport and lifestyle.Newly developed and innovative technologies, extraordinary designs and intelligent and simple operating concepts are all worthy of awards.The innovation prize was initiated as a project to protect and reinforce brands and retail and improve guidance for the end consumer and is in its fourteenth year in 2017.

O podjetju

BORA razvija in proizvaja inovativne, preimium vgradne kuhinjske naprave z visokimi standardi oblikovanja. Nemško-avstrijski koncern svojo ponudbo pozicionira na mednarodni ravni s sloganom »More than cooking.«. Odkar je Willi Bruckbauer leta 2007 ustanovil podjetje BORA, si podjetje prizadeva izzvati konvencionalno. Poslanstvo: Revolucioniramo kuhinjo kot življenjski prostor. Z izjemnimi izdelki za izjemna doživetja.

Vse se je začelo z inovativnimi sistemi za odvod pare na kuhalnih ploščah, ki zahvaljujoč inteligentni tehnologiji odsesavajo kuhinjske hlape navzdol in se nenehno razvijajo v skladu z lastno zavezanostjo k popolnosti podjetja BORA. Portfelj izdelkov se je razširil na parne sisteme in sisteme za peko, sledili so jim hladilni in zamrzovalni sistemi ter sistemi za čiščenje in pomivanje posode. Paleta izdelkov in doživetja v živo se nenehno izpopolnjujejo, da bi ljubitelji in stranke BORA lahko tudi v prihodnje uživali v najboljši kuharski izkušnji. Izdelke BORA odlikujejo najvišja zmogljivost, preprosto čiščenje in enostavno upravljanje. Zahvaljujoč brezčasnemu dizajnu se brezhibno prilegajo vsaki kuhinji in zagotavljajo svež zrak ter prost pogled v kuhinjo.

Podjetje BORA zaposluje več kot 750 ljudi po vsem svetu, predvsem na svojih lokacijah v Raublingu, Niederndorfu in Sydneyju ter v svoji Flagship Store v Herfordu. Izdelki BORA se zdaj prodajajo v več kot 40 državah po vsem svetu. Skupina BORA je večkrat nagrajeni in privlačen delodajalec, katerega izdelki so osvojili številne mednarodno priznane nagrade za oblikovanje.

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