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New BORA Professional receives the Good Design Award

02.2018

Raubling. A great honour has been bestowed upon BORA Lüftungstechnik GmbH, a manufacturer of innovative cooktop extractors: the new BORA Professional launched on the market in 2017 has received the internationally recognised Good Design Award 2017. Initiated by Eero Saarinen and Charles and Ray Eames among others, this is the world’s oldest and most prestigious award programme for design excellence and innovation.

 

Every year since 1950, the award has recognised pioneering industrial products designed and manufactured all over the world. It is presented by the Chicago Athenaeum Museum of Architecture and Design in cooperation with the European Centre for Architecture, Art, Design and Urban Studies. Regarded as an international trademark for innovative design, the award aims to both acknowledge and sharpen the awareness of contemporary design.

 

“We regard it as a great honour to have received the Good Design Award. This shows that we offer an impressively high level of design innovation and recognises our achievements with regard to quality design, function and aesthetics that go beyond the standards of ordinary products. We also regard this award as recognition of our successful expansion to as many as 58 countries”, states BORA founder Willi Bruckbauer.

 

Even in its launch year, BORA Professional received the Red Dot Award: Best of the Best 2017, the Plus X Award ‘Best Product of the Year 2017’ for innovation and the German Design Award Gold 2018.

K spoločnosti
Spoločnosť BORA vyvíja a vyrába inovatívne prvotriedne kuchynské vstavané spotrebiče s tými najvyššími nárokmi na dizajn. Nemecko-rakúska skupina spoločností ponúka svoje portfólio na medzinárodnej scéne so sloganom: „More than cooking.“ Od svojho založenia Willim Bruckbauerom v roku 2007 si spoločnosť dala za cieľ spochybniť zažité koncepty. Misia: Prinášame revolúciu do životného priestoru kuchyne. S mimoriadnymi výrobkami pre mimoriadne zážitky.
 
Všetko to začalo s inovatívnymi systémami odťahu pár, ktoré vďaka inteligentnej technike odsávajú kuchynské výpary smerom nadol a ďalej sa vyvíjajú na základe snahy spoločnosti BORA dosiahnuť dokonalosť. Produktové portfólio sa rozšírilo o parné systémy a systémy pečenia, potom prišli chladiace a mraziace systémy a tiež čistiace a umývacie systémy. Stále sa pracuje na sortimente a podujatiach Live Experience, aby sme mohli fanúšikom značky BORA a zákazníkom aj v budúcnosti ponúknuť ten najlepší zážitok z varenia. Produkty značky BORA sa vyznačujú tým najvyššími výkonom, ľahko sa čistia a jednoducho obsluhujú. Vďaka svojmu nadčasovému dizajnu bez problémov zapadnú do každej kuchyne a postarajú sa o čerstvý vzduch a nerušený výhľad v životnom priestore kuchyne.
 
Spoločnosť BORA zamestnáva približne 750 zamestnancov na celom svete, najmä v závodoch v mestách Raubling, Niederndorf a Sydney a tiež v našom obchode Flagship Store v meste Herford. Produkty značky BORA sa medzičasom predávajú vo viac ako 40 krajinách na celom svete. Skupina spoločností BORA je mnohostranne vyznamenaným, atraktívnym zamestnávateľom, ktorého produkty vyhrali množstvo medzinárodne významných ocenení za dizajn.
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