Products

Plus X Award 2017 for the new BORA Professional

04.2017

Plus X innovation award for the new BORA Professional: ‘Best Product of the Year 2017’

Raubling/Cologne. BORA Lüftungstechnik GmbH, manufacturer of innovative cooktop extractors, has received the “Best Product of the Year 2017” seal of quality for its new BORA Professional cooktop extractor.The world’s biggest Plus X innovation award for technology, sports and lifestyle is awarded to products with respect to innovation, quality, design and user-friendliness.The company is receiving the prize for the third time.

“We are pleased that our products have been honoured once again.The quality seal shows that our claim to quality and design speaks for itself, as does our continuous innovation.Our aim is to continue to develop future-oriented products,” explained BORA founder Willi Bruckbauer.BORA Basic won the important prize back in 2013, followed by BORA Basic with surface induction in 2015/2016 and now the new BORA Professional in 2017.

Just recently, the new BORA Professional received the Red Dot Award “Best of the Best 2017“ for Product Design.The system not only features intelligent navigation and an electric cooktop extractor which communicates with the cooktop, it is a genuine, modular, high-end system with above-average sized cooking zones.BORA has also created a world’s first for modular cooktops in the shape of a plug & play solution which can also be used in free-standing worktops.

About the Plus X Award:

With a panel of international and independent judges from 27 sectors, 22 expert strategic partners and more than 600 international participating brands, the Plus X Award is currently the world’s biggest innovation award for the fields of technology, sport and lifestyle.Newly developed and innovative technologies, extraordinary designs and intelligent and simple operating concepts are all worthy of awards.The innovation prize was initiated as a project to protect and reinforce brands and retail and improve guidance for the end consumer and is in its fourteenth year in 2017.

Til bedriftene

BORA utvikler og produserer innovative premium integrerte kjøkkenenheter med høy designstandard. Det tysk-østerrikske konsernet er internasjonalt etablert med påstanden «More than cooking». Siden Willi Bruckbauer grunnla BORA i 2007, har konsernet hatt som mål å utfordre de etablerte standardene. Målet: Vi revolusjonerer kjøkkenet som oppholdsrom. Med enestående produkter som gir unike opplevelser.

Alt startet med de innovative avtrekkssystemene, som ved hjelp av intelligent teknologi for å trekke matos nedover og som stadig videreutvikles til BORA sine egne standarder for perfeksjon. Produktporteføljen ble utvidet med damp- og stekesystemer, deretter fulgte kjøle- og frysesystemer samt rengjørings- og spylesystemer. Det jobbes løpende med å forbedre sortimentet og Live Experience for å kunne tilby BORA fans og kunder den beste matlagingsopplevelsen også i fremtiden. Produkter fra BORA kjennetegnes av høy ytelse, enkel rengjøring og enkel betjening. Det tidløse designet gjør at de føyer seg problemfritt inn på ethvert kjøkken og sørger for frisk luft og fri sikt på kjøkkenet som oppholdsrom.

BORA har over 750 ansatte globalt, særlig på filialene i Raubling, Niederndorf og Sydney, samt i BORA Flagship Store i Herford. BORA produkter blir nå solgt i over 40 land. BORA konsernet er en prisbelønt og attraktiv arbeidsgiver med produkter som har vunnet en rekke store internasjonale designpriser.