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News

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News 20.11.2018

BORA on TV

New TV commercials attract international attention

BORA is becoming known to more and more people. BORA is introduced into more and more kitchens! In order to further support our vision of the end of the extractor hood, in 2019 we will be driving several TV campaigns in Germany, Austria, Switzerland, Belgium and the Scandinavian countries. On Eurosport, we can even be seen in over 51 countries.

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News 20.11.2018

BORA – hansgrohe 2018 yearbook

Cycling success and team spirit in pictures

With 27 men from 10 countries pursuing one goal, team spirit guarantees great emotions, spectacular moments of happiness and community success. In the second WorldTour year under the BORA – hansgrohe flag, our team again inspired, surprised and spoiled us with successes which we would not have dreamed of a few years ago: they won the first Monument in Roubaix, donned the first yellow jersey in team history and finished Tour de France by winning the green jersey. The team has won a total of 33...

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News 20.11.2018

New company building

Dynamism, innovation and ties with tradition

BORA is always on the move. New revolutionary product innovations require fast dynamic processes and people who are passionate for the brand and the products. That’s how we’ve grown steadily in recent years. In the summer of 2018, we moved into our new company building at the second BORA location Niederndorf in Austria. It houses research and development, product management, marketing, corporate architecture, export, logistics, purchasing and other organisational departments. The employees enjoy...

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News 20.11.2018

BORA on Pinterest

Inspiration for kitchen architecture, planning, design and pleasure in cooking

Pin your BORA: After Facebook and Instagram, as of January 2019, BORA is also on Pinterest. Follow us, be inspired and share your kitchen with BORA with us.

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