13.02.2015

BORA is looking for the German amateur master chef

BORA, Johann Lafer and TEUBNER Verlag are looking for the ‘German amateur master chef’

Raubling. In 2015, BORA Lüftungstechnik GmbH, manufacturer of innovative cooktop extractors, is launching its inaugural ‘German amateur master chef’ competition. In doing so, it is partnering with popular celebrity  chef Johan Lafer, whose fame extends far beyond Germany, and TEUBNER Verlag, the prestigious publishing house known for its premium-quality cookbooks.

Ambitious talents from Germany, Austria and Switzerland can put their favourite home-made recipes to the test until 31 May 2015 by submitting them at www.bora-deutschermeister.de. In doing so, imagination has almost free rein. The only constraint is that entrants must create a three-course menu using six ingredients from a set shopping basket. The judges, BORA founder Willi Bruckbauer, celebrity chef Johann Lafer and TEUBNER Verlag CEO Bernhard Kellner, will choose their favourite contestants, who will get the chance to demonstrate their culinary skills at the final in Raubling in October. In addition to receiving the title ‘German amateur master chef 2015’ and having his/her recipe printed in a TEUBNER cookbook, the winner will also enjoy a spectacular experience: a flight over the Middle Rhine Valley with Johann Lafer in his private helicopter followed by a gourmet barbecued picnic with the Lafer kitchen team. The second and third place runners-up will get to enjoy an evening with a BORA private chef in a group of up to six people, while those who come fourth through to thirtieth can look forward to great prizes from BORA or the knife book from TEUBNER.

About the company: 

Since 2007, BORA Lüftungstechnik GmbH, headquartered in Raubling, Upper Bavaria, has successfully developed and sold cooktop extractor systems that draw vapours downwards thanks to the use of patented technology. The innovative BORA Basic, BORA Classic and BORA Professional product ranges, all of which use downdraft systems, are now sold in 21 European countries. In 2012, the company expanded to Australia and New Zealand. BORA Lüftungstechnik GmbH received an award within  the  scope of  the  innovation  contest  365  Orte  im  Land  der Ideen (365 Places in the Land of Ideas) back in 2009 as well as the Deutsche Gründerpreis Award (German Entrepreneurs’ Award) in the start-up category in 2010, the red dot award in 2012, the Plus X Award 2013 and the Interior Innovation Award – Winner 2015. For further information, please visit www.bora.com.

 

Contact:

Klaudia Meinert

klaudia.meinert@derks-bmc.de

Tel. 089-7599905-11

 

derks brand management consultants

Strähuberstr. 18

81479 Munich

www.derks-bmc.de

Jaa

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