Products

Plus X Award 2017 for the new BORA Professional

04.2017

Plus X innovation award for the new BORA Professional: ‘Best Product of the Year 2017’

Raubling/Cologne. BORA Lüftungstechnik GmbH, manufacturer of innovative cooktop extractors, has received the “Best Product of the Year 2017” seal of quality for its new BORA Professional cooktop extractor.The world’s biggest Plus X innovation award for technology, sports and lifestyle is awarded to products with respect to innovation, quality, design and user-friendliness.The company is receiving the prize for the third time.

“We are pleased that our products have been honoured once again.The quality seal shows that our claim to quality and design speaks for itself, as does our continuous innovation.Our aim is to continue to develop future-oriented products,” explained BORA founder Willi Bruckbauer.BORA Basic won the important prize back in 2013, followed by BORA Basic with surface induction in 2015/2016 and now the new BORA Professional in 2017.

Just recently, the new BORA Professional received the Red Dot Award “Best of the Best 2017“ for Product Design.The system not only features intelligent navigation and an electric cooktop extractor which communicates with the cooktop, it is a genuine, modular, high-end system with above-average sized cooking zones.BORA has also created a world’s first for modular cooktops in the shape of a plug & play solution which can also be used in free-standing worktops.

About the Plus X Award:

With a panel of international and independent judges from 27 sectors, 22 expert strategic partners and more than 600 international participating brands, the Plus X Award is currently the world’s biggest innovation award for the fields of technology, sport and lifestyle.Newly developed and innovative technologies, extraordinary designs and intelligent and simple operating concepts are all worthy of awards.The innovation prize was initiated as a project to protect and reinforce brands and retail and improve guidance for the end consumer and is in its fourteenth year in 2017.

Til virksomheden

BORA udvikler og producerer innovative førsteklasses indbyggede køkkenapparater med høje krav til design. Den tysk-østrigske virksomhedsgruppe har positioneret sig internationalt med mottoet ”More than cooking”. Siden Willi Bruckbauer grundlagde BORA i 2007, har virksomheden stræbt efter at udfordre det vanlige. Vores mission: Vi revolutionerer køkkenet som livsrum. Med ekstraordinære produkter til ekstraordinære oplevelser.

Det startede alt sammen med de innovative emfangsystemer, som takket være intelligent teknik suger madosen ud nedad og som hele tiden videreudvikles med BORAs egne krav til perfektion. Produktporteføljen blev udvidet med damp- og bagesystemer, og derefter fulgte køle- og frysesystemer samt rengørings- og skyllesystemer. Der arbejdes løbende på sortimentet og konceptet Live Experience, så vi også fremover kan tilbyde BORA fans og kunder den bedste madlavningsoplevelse. Produkter fra BORA udmærker sig ved højeste performance og nem betjening og er desuden rengøringsvenlige. Takket være det tidsløse design passer de perfekt ind i ethvert køkken og sørger for frisk luft og frit udsyn i køkkenområdet.

BORA beskæftiger over 750 medarbejdere i hele verden, specielt i afdelingerne i Raubling, Niederndorf og Sydney samt i vores Flagship Store i Herford. BORA produkter forhandles efterhånden i mere end 40 lande over hele verden. BORA virksomhedsgruppen er en prisbelønnet, attraktiv arbejdsgiver, hvis produkter har vundet adskillige store internationale designpriser.