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Tour de France
Sales Partner Event in Paris
20-21 September 2020


The 107th edition of the Tour de France will be a very special one for everyone, and even more so for our team BORA – hansgrohe as Slovak star Peter Sagan will fight for the historic 8th Green Jersey and Emanuel Buchmann will try to seize his chance to reach the podium of the biggest sport event in the world. 
We would like to invite you to join us in Paris and get exclusive insights into the world of BORA, enjoy culinary highlights, watch the final stage of the Tour de France and experience the grand finale in the exclusive VIP area at the finish line and welcome our team BORA – hansgrohe on the Champs-Élysées. 


Meeting point / hotel, Sunday 20 September, 12 pm

Holiday Inn Paris - Porte de Clichy
2, rue du 8 Mai 1945
92110 Clichy, France


What’s on the menu?

  • Product demo and BORA Live Cooking with culinary highlights
  • Live experience of the Grand Finale of the 107th Tour de France in the VIP area at the finish line
  • Evening event with our BORA – hansgrohe team


Please register before the 17th of August 2020 then.

Your registration
Arrival and departure

A hotel room is booked for you from 20-21 September. The programme starts on Saturday, 20, 12pm, please book your arrival accordingly. Your departure can be organised from Monday morning individually.


In case that the event, especially in connection with the Covid19 pandemic, is cancelled by the authorities or BORA due to high health risks, BORA assumes no liability for expenses incurred by the sales partner, such as travel expenses or cancellation fees.

In addition, each sales partner is responsible for keeping himself informed about existing travel restrictions at the time of the event and making appropriate preparations.


Two weeks ahead of the event we will send you some more detailed information.

If you have any questions, please feel free to contact us at

We look forward to an unforgettable BORA experience with you in Paris.